IP Issues to Consider When Launching a New Product
NJCCA 9th Annual In-House Counsel Conference
Date:
September 23, 2011
Time:
8:00 AM
Location: Whippany, NJ
When introducing new products into the market place, a sound intellectual property strategy provides competitive advantage and reduces liability risks. This program will explore the various different types of intellectual property rights that can be used to protect new products, the types of rights conferred and their geographic reach, and best practices for minimizing risks of infringement of third party rights. Where appropriate, differences between best practices for regulated and non-regulated industries will be compared and contrasted.