Yingying Zhu

ying-ying-zhu

Yingying Zhu

Counsel

Beijing | 24/F, North Tower, Beijing Kerry Centre, 1 Guanghua Road, Chaoyang District, Beijing, China 100020
+8610 5829 1311 | +8610 5829 1313

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Yingying Zhu focuses her practice on Chinese intellectual property matters.

Ms. Zhu advises many international enterprises in IP protection work encompassing contentious and non-contentious matters, including IP portfolio management, IP due diligence, negotiation for IP-related disputes, assignment and license of IP rights, anti-counterfeiting, participation in civil actions against IP infringement and unfair competition, and participation in judicial review proceedings regarding administrative decisions affecting IP rights.

Ms. Zhu assists many famous brand owners in developing their brand protection strategies and protecting their IP rights in China.

Experience
  • Represented a US digital giant in a trademark infringement and unfair competition civil lawsuit before Chinese court. This case was listed as one of the Top 50 IP cases in China of the year by the China Supreme Court.
  • Represented a Japanese fashion house in two instances of trademark administrative lawsuits (judicial review) before Chinese courts. This case was accredited by Asian IP Magazine (Feb.2010, Vol.2) as one of the four notable IP cases of the year in China.
  • Represented a US fire insurance company in a copyright infringement civil lawsuit before Chinese court.Represented a US brokerage and banking company in two instances of trade name infringement civil lawsuits before Chinese courts.
  • Represented a US multinational conglomerate company in a trademark infringement and unfair competition civil action before Chinese court.
  • Advised an Italian luxury brand in two instances of trademark infringement and unfair competition lawsuits and the retrial proceeding before three levels of Chinese courts including the China Supreme Court.
  • Advised a French furniture chain-store company in two instances of trademark administrative lawsuits before Chinese courts.
  • Advised a French luxury brand in two instances of trademark administrative lawsuits and the retrial proceeding before three levels of Chinese courts including the China Supreme Court.
  • Advised an Italian luxury brand in four administrative complaint proceedings before the local IP Bureau against design patent infringement.
  • Advised a French medical instrument company in the trademark infringement lawsuit before Chinese court.
  • Advised a French medical instrument company in the trademark administrative retrial lawsuit before the China Supreme Court.
  • Advised an Italian luxury brand in a trademark administrative lawsuit before Chinese court.
  • Advised a US designer’s brand in two instances of trademark administrative lawsuits before Chinese courts.
  • Advised a French luxury, sport and lifestyle brands holding company in two instances of trademark administrative lawsuits and the retrial proceeding  before three levels of Chinese courts including the China Supreme Court.

Includes matters handled at Dechert or prior to joining the firm.

Education
  • Nanjing University of Aeronautics & Astronautics, B.A., 2003
  • Peking University, J.M., 2006
  • University of California, Berkeley, School of Law, LL.M., 2011
Admissions
  • New York
Languages
  • Simplified Chinese
  • English
Memberships
  • American Bar Association
  • New York State Bar Association